Before and after transformation of a single-story house; left shows a driveway and sparse lawn under large trees, right shows a manicured lawn and refreshed exterior.
Before-and-after transformation collage of interior spaces: primary bedroom, screened patio, bathroom, and living room (Left = Before, Right = After).

From Distressed Property to Market-Ready Flip

22360 Stillwood Drive, Land O’ Lakes, Florida 34639

Graystone acquired this Land O’ Lakes property for $315,000 and invested approximately $70,000 in renovations to reposition it for resale. Following the transformation, the property was prepared for the market at $475,000.

The Investment

01. Acquisition

Purchase Price: $315,000
Strategy: Value-Add Flip

Graystone identified an opportunity to purchase a property with renovation potential and create additional value through strategic improvements.

02. Transformation

Renovation Investment: $70,000
Total Investment: $385,000

The renovation focused on improving the property’s condition, appearance, functionality, and resale appeal.

03. Projected Results

Target Sale Price: $475,000
Projected Gross Spread: $90,000
Projected Gross ROI: 23%

The completed property was repositioned as a market-ready home with approximately $90,000 in projected value above the purchase and renovation costs.

Real Property. Real Results.

$385,000
Total Investment

$475,000
Target Sale Price

$90,000
Projected Gross Spread

23%
Projected Gross ROI

Buy. Renovate. Sell. Repeat.

This project demonstrates Graystone’s fully integrated flip strategy—from identifying and acquiring the opportunity to coordinating renovations, preparing the property for resale, and bringing the finished home to market.

One property. One coordinated strategy. One value-added transformation.

The projected gross spread and ROI do not deduct financing, closing costs, commissions, holding expenses, taxes, insurance, utilities, or other transaction costs. The final sale price and investment results may vary. Figures are approximate and provided for informational purposes only.

Book an Expert

New investor? Start with Jorge.

Jorge Vazquez – CEO & Investment Strategist at Graystone. Let’s make your portfolio stronger, steadier, and more profitable.

Deals? Book with Cody.

Meet Cody Bergstrom, Your Expert in Finding Deals Let’s find an off-market deal that actually works for you.

Need financing? Book with Lisa.

Meet Lisa Kaye Price, the LendingGig Top ML Let’s figure out the smartest way to fund your next deal.

Looking for PM? Book with Jay

Jay Michalec – COO & Property Management Expert at Graystone. Let’s make your rentals easier, calmer, and more profitable.

Categories